GameSquare’s Acquisition of FaZe Clan: A Game-Changing Merger in the Esports Worlds

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GameSquare, one of the biggest esports talent organizations and the parent company of esports team Complexity, recently made a move to acquire FaZe Clan.

FaZe Clan’s Evolution: Flying Start

Faze was founded in 2010 by a group of young gaming enthusiasts and quickly became a global sensation.

In 2011 they became the first international esports team as they grouped for Call Of Duty.

They rose to fame with a staggering 10 million subscribers on YouTube and became the first YouTube gaming Creator House in 2016.

Their total followers reached 100 million on all social media platforms in 2016.

In 2017, they introduced their official Counter-Strike team in the International CS:GO Championship.

Stock Market Downfall

FaZe Clan made headlines in July 2022 upon becoming the public listed company at a $725MM valuation.

Initially, things were going smoothly, and their valuation crossed the billion-dollar mark, catapulting it to the forefront of the gaming and esports scene.

But the scene quickly changed for Faze, poor performance of the team and bad management showcased its effects on share value as it dropped from $24 (Highest) to 18 US cents (Lowest), almost 90% drop in valuation, becoming a major reason for acquisition by GameSquare.

Imagine those who invest 100 in shares and get only 10 in return, will they ever trust that company, the same happened with Faze Clan.

GameSqaure’s Offer

Gamesqaure the world’s leading content, media, and entertainment company recently shifted its focus to gaming and esports.

As per some rumors, they have offered Faze over $16 million probably just above their current valuation.

With this Gamesqare now become a big esports parent company as they have two big CS2 esports companies, Complexity, and Faze Clan, under the umbrella.

Leadership Restructuring: OG founders return

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As the ownership changes, the founding members of FaZe Clan are going to make their return to steer the brand forward, ensuring its core identity remains resolute and intact.

The baton of chief executive officer (CEO) will be passed to Richard ‘FaZe Banks’ Bengston, while Thomas ‘FaZe Temperrr’ Oliveira and Yousef ‘FaZe Apex’ will assume the roles of President and Chief Operating Officer (COO), respectively.

  • Temperrr as President
  • Banks to be CEO of FaZe Clan
  • Apex as COO

Focused is on refreshing the FaZe Clan brand, re-engaging with its core fanbase as it was before.

Currently, Christoph Pachler is the CEO of FaZe Clan and will remain there until the merger is complete.

With a diverse portfolio encompassing entities like Code Red, Complexity Gaming, Stream Hatchet, and Fourth Frame Studios, GameSqaure has emerged as a dominant force in the global landscape of esports.

Stay tuned with Gaming Foodle for further updates.


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By Sagar Mankar

Hi! I'm a passionate gamer with over 10 years of experience playing games like GTA V, Counter-Strike, and Call of Duty. Recently, I've started writing about esports and the gaming world. With insights from friends in the industry and my own personal experiences, I aim to share a unique perspective on the latest trends and happenings in gaming.

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