Top Mobile Games by Revenue and Downloads in March 2025

Mobile gaming isn’t slowing down—and March 2025 brought fire. From explosive revenue shifts to massive download surges, last month served up plenty of surprises, comebacks, and shakeups.

💰 Top Revenue Earners

LastWar: Survival held onto its throne in March, pulling in a staggering $153 million in IAP revenue. While slightly down from its record highs earlier this year, it’s still sitting pretty at the top, per data from mobilegamer.biz via Appmagic.

Whiteout Survival had a breakout moment, smashing past expectations with $149 million, its best month ever. Just behind, Royal Match earned $147 million, barely missing its personal best.

PUBG Mobile is officially back. With $141 million in March—its biggest month since January 2023—the battle royale juggernaut is reminding everyone it’s still a force.

Meanwhile, Honor of Kings took a major hit, plummeting to $121 million, down sharply from over $200M in February. This sharp decline likely stems from the end of heavy monetization efforts during Lunar New Year celebrations that ran through January and February, resulting in player spending fatigue.

Monopoly Go started bouncing back, bringing in $116 million after a slower start to 2025. While still far from its mid-2024 highs (~$160M/month). Industry experts note that some of this spending has likely shifted to the game’s web shop, which isn’t captured in these figures.

Candy Crush Saga might be aging, but it’s aging like wine. The King classic raked in $111 million, its best month ever, proving the monetization muscle of its loyal fanbase.

Pokémon TCG Pocket crossed the $100 million mark for the first time—shoutout to the wildly successful Shining Revelry card pack. Coin Master held steady with $68 million, and Pokémon Go climbed back into the top 10 thanks to a Unova event-powered boost to $63 million.

📈 Trending Revenue Shifts

Plot twist: Township overtook Gardenscapes as Playrix’s top earner—its first time in years. The OG 2013 game pulled in $45.1 million, narrowly beating Gardenscapes at $44.7 million.

Uma Musume Pretty Derby might be staging a comeback. The Cygames hit leapt 17 places, hitting its best numbers since March 2024 with $42.7 million. Gossip Harbor, meanwhile, is on fire—reaching a record $38.8 million after its late-2024 growth sprint.

Roblox’s iOS revenue cratered, falling to a shocking $3 million on iOS and $35 million total—down from nearly $97 million in February. Most analysts believe it’s a data glitch, but still, it raised eyebrows.

Dragonball Z: Dokkan Battle, ever the wild card, swung from a $63M February to a more “normal” $21.5 million, dropping back to 37th place.

Heres the Top 20 Mobile Game Earners for March:

1. LastWar: Survival (FunFly): $153m
2. Whiteout Survival (Century Games): $149m
3. Royal Match (Dream Games): $147m
4. PUBG Mobile (Tencent): $141m
5. Honor of Kings (Tencent): $121m
6. Monopoly Go (Scopely): $116m
7. Candy Crush Saga (King): $111m
8. Pokémon TCG Pocket (Pokémon Company): $102m
9. Coin Master (Moon Active): $68m
10. Pokémon Go (Niantic): $63m
11. Township (Playrix): $45.1m
12. Gardenscapes (Playrix): $44.7m
13. Love and Deepspace (Paper Games): $43.8m
14. CrossFire: Legends (Tencent): $43.1m
15. Uma Musume: Pretty Derby (Cygames): $42.7m
16. Gossip Harbor (Microsfun): $38.8m
17. Brawl Stars (Supercell): $36.2m
18. DnF Mobile (Tencent): $36m
19. Roblox (Roblox): $35m
20. Toon Blast (Peak): $33.6m

These IAP estimates do not include ad revenue, web shop spend, Apple and Google’s 30% cut or revenue from China’s fragmented Android ecosystem.

📲 Download Champions

Block Blast continues its download dominance, scoring a massive 39.4 million installs in March—more than double its closest rival.

Roblox came in second with 18.7 million, while the ageless Subway Surfers held strong in third at 14.4 million. (Note: These numbers exclude China’s Android market.)

What’s powering Block Blast’s insane growth? Heavy user acquisition spend and aggressive A/B testing, says Hungry Studio’s Jason Wang. By the end of 2024, it hit 40M daily and 160M monthly active users. Since launch, it’s racked up 465.4 million lifetime downloads.

Surprise of the month? Craft Block World Building, a Minecraft-style sandbox game from SuroboyoStar, suddenly exploded with 11 million Android downloads, thanks to surging popularity in Indonesia, Brazil, Mexico, Turkey, and India.

Also making waves: I Am Security, rocketing up 27 spots to claim 7th place with 11.4 million downloads. Estoty’s “I Am” series is clearly working—I Am Cat clawed its way to 13th with 9.6 million.

Other notable entries:

• Ludo King returned to the top 10.

• NoWiFi – Relaxing Arcade Games kept the offline trend alive at 9th.

• Hole.io held on to 10th, continuing its comeback arc from last summer.

One more shocker: Candy Crush Saga fell out of the top 20 downloads for the first time in years—even as it crushed revenue records.

Here’s the Top 20 Mobile Game Downloads for March:

1. Block Blast (Hungry Studio): 39.4m
2. Roblox (Roblox Corp.): 18.7m
3. Subway Surfers (Sybo): 14.4m
4. Pizza Ready (Supercent): 11.7m
5. Free Fire (Garena): 11.64m
6. Craft Block World Building (SuroboyoStar): 11.6m
7. I Am Security (Estoty): 11.4m
8. Ludo King (Gametion): 11.3m
9. NoWiFi – Relaxing Arcade Games (QY Studio): 10.4m
10. Hole.io (Voodoo): 10.2m
11. PUBG Mobile (Tencent): 9.87m
12. FPS Strike Ops: Modern Arena (FPS Shooter & Action Game): 9.84m
13. I Am Cat (Estoty): 9.6m
14. Snake Clash (Supercent): 9.5m
15. Color Block Jam (Rollic): 9.3m
16. My Talking Tom 2 (Outfit7): 9.3m
17. Good Coffee, Great Coffee (TapBlaze): 8.96m
18. 8 Ball Pool (Miniclip): 8.8m
19. Free Fire Max (Garena): 8.5m
20. EA Sports FC Mobile (EA): 8.4m