By Sagar V. Mankar 
The indie game Slay the Princess has reached a remarkable milestone, selling over 500,000 copies globally across PC, Mac, Linux, and console platforms. Developed by Black Tabby Games, this unique horror adventure game has captivated players with its compelling storytelling and distinct art style. The developers, Tony and Abby Howard-Arias, expressed their excitement and gratitude in a recent announcement, calling this achievement one of the most fulfilling experiences of their lives.
To celebrate this success, the studio has released new merchandise, including an exclusive poster, as well as sticker sheets, keychains, pins, and a collector’s edition, which can be found on their official website.
Slay the Princess gained widespread attention for its innovative narrative, blending a branching storyline with themes of horror, morality, and choice. The game challenges players to confront a mysterious Princess, whose true nature is revealed through a looping narrative structure influenced by the player’s decisions. Featuring fully voice-acted performances by Jonathan Sims and Nichole Goodnight, and hand-drawn pencil art by Abby Howard, the game offers a truly immersive experience.
Since its release in October 2023, the game has received critical acclaim. The expanded version, The Pristine Cut, launched in October 2024, introduced additional chapters, refined the ending, and added live orchestral music. This version garnered high praise, earning a 91 on Metacritic and stellar reviews from outlets like GameSpot (9/10) and Sports Illustrated (10/10). Its soundtrack even won Best Game Music at the World Soundtrack Awards, further cementing the game’s cultural impact.
Sales History:
- 100,000 units: November 30, 2023
- 200,000 units: March 2024
- 500,000 units: November 2024
The developers also announced exciting updates for their other project, Scarlet Hollow, with new episodes set to be released in 2025. This continued momentum showcases Black Tabby Games’ growing influence in the indie gaming scene.