Canadian Gaming Industry Grows to $5.1 Billion Despite Market Challenges

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Canada’s video game industry contributed a substantial $5.1 billion to the country’s GDP in 2024. This represents a 3% increase since 2021, according to a report by Nordicity for the Entertainment Software Association of Canada (ESAC), noted by GI.biz.

Breaking Down the Numbers

  • Direct contribution: $3.9 billion from gaming companies
  • Indirect contribution: $1.2 billion from related economic activities, including supply chain impacts and employee wages

Employment Landscape

The Canadian gaming industry shows interesting trends in terms of employment:

  • Total employment decreased by 3.5% compared to 2021
  • Full-time employment increased from 81% to 86%
  • Average salaries rose by 21% to reach $102,000 annually
  • Current workforce stands at 34,010 people across 821 studios

Geographic Distribution

If we see the industry’s regional distribution across Canada, then:

  • Ontario leads with 276 studios
  • Quebec employs the largest workforce with 15,200 people
  • The industry maintains 88% of its revenue from exports
  • 76% of companies remain Canadian-owned

Industry Challenges

While numbers seem promising, there are several challenges that can’t be ignored, including:

  • 9% decline in total studios since 2021 with Small studios (2-4 employees) were most affected
  • Industry consolidation and layoffs impacted employment numbers
  • Single-owner operations increased from 52 to 103

Looking Forward

ESAC President and CEO Paul Fogolin remains optimistic: “The video game industry is a cornerstone of Canada’s digital economy, creating high quality jobs, driving innovation, and showcasing our creativity on the global scale.” He acknowledges the post-pandemic challenges while highlighting the industry’s maturity and potential for continued growth.

Source: Economic report by Nordicity for the Entertainment Software Association of Canada (ESAC), May-July 2024

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